英皇影院全新进化首次定义「电影+」开放

2025-04-23 18:21

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在北京三里屯的霓虹丛林里，一座承载电影基因的光影容器正在生长。在影院同质化竞争白热化的今天，Oft Interiors与英皇集团以十年默契再度破局。这是两个行业领军者跨越设计与娱乐产业的深度握手，也是一场关于「影院空间革命」的先锋实验。这并非简单的业态叠加，而是一次对「观影全周期体验」的重新编码，传统影院的时间价值模型已被悄然颠覆。设计师：Oft interiors Oft interiors 设计师

英皇影院全新进化首次定义「电影+」开放

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                   "note": "为此，英皇提供了一个绝佳社交场景：命名为“屯”的超级VIP厅。屯有囤积力量，向上生长之意，也回应所处的地理位置。",
                   "newsurl": ""
                }
            
                ,
                {
                   "id": "JTRN0VT0POUR0010NOS",
                   "img": "http://pic-bucket.ws.126.net/photo/0010/2025-04-23/JTRN0VT0POUR0010NOS.png",
                   "timg": "http://pic-bucket.ws.126.net/photo/0010/2025-04-23/JTRN0VT0POUR0010NOS.png",
                   "simg": "http://pic-bucket.ws.126.net/photo/0010/2025-04-23/JTRN0VT0POUR0010NOS.png",
                   "oimg": "http://pic-bucket.ws.126.net/photo/0010/2025-04-23/JTRN0VT0POUR0010NOS.png",
                   "osize": {},
                   "title": "英皇影院全新进化 首次定义「电影+」开放",
                   "note": "在这里，成龙、谢霆锋等港星资源与冯小刚、管虎等京圈导演的深度联动，构建起南北电影人的＂实体社交场＂。",
                   "newsurl": ""
                }
            
                ,
                {
                   "id": "JTRN0UV9POUR0010NOS",
                   "img": "http://pic-bucket.ws.126.net/photo/0010/2025-04-23/JTRN0UV9POUR0010NOS.png",
                   "timg": "http://pic-bucket.ws.126.net/photo/0010/2025-04-23/JTRN0UV9POUR0010NOS.png",
                   "simg": "http://pic-bucket.ws.126.net/photo/0010/2025-04-23/JTRN0UV9POUR0010NOS.png",
                   "oimg": "http://pic-bucket.ws.126.net/photo/0010/2025-04-23/JTRN0UV9POUR0010NOS.png",
                   "osize": {},
                   "title": "英皇影院全新进化 首次定义「电影+」开放",
                   "note": "时间价值的场景化拆解 传统影院将消费者时间切割为“候场-观影-散场”三段式消耗，而这里通过设计“电影全周期体验链”，将时间价值密度提升300%：Pre-movie（映前30min）：社交磁场In-movie（观影120min）：沉浸体验Post-movie（映后60min）：泛娱聚场这种时间价值重构的本质，是通过空间设计打破观影行为的物理边界。它不再将影院视为封闭的内容消费容器，而是打造了一个“电影+”的开放生态系统。中国电影人的精神客厅项目毗邻使馆区与三里屯文化消费高地，天然具备国际文化对话属性。这里不止是观影场所，更是中国电影工业的会客厅。",
                   "newsurl": ""
                }
            
            ]
        }